Privacy Policy

Last Updated: November 21, 2025

1. Introduction

Welcome to Memorial ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and services.

By using Memorial, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our services.

2. Information We Collect

2.1 Personal Information

We may collect the following types of personal information:

  • Account Information: Name, email address, username, and password
  • Profile Information: Profile photo, bio, and preferences
  • Memorial Information: Information about memorials you create or manage, including names, dates, locations, and memorial content
  • Contact Information: Phone number and mailing address (if provided)

2.2 Automatically Collected Information

When you use our app, we automatically collect certain information, including:

  • Device Information: Device type, operating system, unique device identifiers
  • Usage Data: App features used, time spent on app, interaction patterns
  • Log Data: IP address, browser type, access times, and pages viewed
  • Location Data: Approximate location based on IP address (precise location only with your permission)

2.3 Information from Third Parties

We may receive information about you from third-party sources, such as:

  • Social media platforms (if you choose to connect your account)
  • Payment processors (for transaction information)
  • Analytics providers

3. How We Use Your Information

We use the collected information for various purposes, including:

  • Providing, maintaining, and improving our services
  • Creating and managing your account
  • Processing transactions and sending related information
  • Sending you technical notices, updates, and support messages
  • Responding to your comments, questions, and customer service requests
  • Personalizing your experience and delivering relevant content
  • Monitoring and analyzing usage patterns and trends
  • Detecting, preventing, and addressing technical issues and security threats
  • Complying with legal obligations and protecting our rights

4. Information Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

4.1 With Your Consent

We may share your information when you give us explicit permission to do so.

4.2 Service Providers

We may share information with third-party service providers who perform services on our behalf, such as:

  • Cloud hosting providers (Microsoft Azure)
  • Payment processors
  • Analytics services
  • Customer support tools

4.3 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, government agencies).

4.4 Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication mechanisms
  • Secure cloud infrastructure (Microsoft Azure)
  • Regular backup and disaster recovery procedures

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

Memorial content may be retained for historical and archival purposes, even after account deletion, unless you specifically request its removal.

7. Your Rights and Choices

Depending on your location, you may have the following rights:

  • Access: Request access to your personal information
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information
  • Data Portability: Request a copy of your data in a portable format
  • Opt-Out: Opt-out of marketing communications
  • Withdraw Consent: Withdraw consent for data processing where consent is the legal basis

To exercise these rights, please contact us using the information provided below.

8. Children's Privacy

Our services are not intended for children under the age of 13 (or the applicable age of digital consent in your jurisdiction). We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us, and we will take steps to delete such information.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

10. Third-Party Links and Services

Our app may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to read their privacy policies before providing any information.

11. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience, analyze usage, and deliver personalized content. You can control cookies through your browser settings, but disabling cookies may limit certain features of our app.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by:

  • Posting the new Privacy Policy in the app
  • Updating the "Last Updated" date
  • Sending you an email notification (for significant changes)

Your continued use of the app after changes become effective constitutes acceptance of the revised policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: privacy@memorial-app.com

App Support: support@memorial-app.com

Website: https://memorial-web-stage-fsh7bkhkgeddhsaw.uksouth-01.azurewebsites.net

We will respond to your inquiry within 30 days.

14. Specific Regional Information

14.1 For Users in the European Economic Area (EEA) and UK

Under the General Data Protection Regulation (GDPR), you have additional rights including the right to lodge a complaint with your local data protection authority.

14.2 For Users in California

Under the California Consumer Privacy Act (CCPA), you have the right to know what personal information we collect, request deletion, and opt-out of the sale of personal information (we do not sell personal information).

14.3 For Users in Other Regions

We comply with applicable local data protection laws and regulations in all jurisdictions where we operate.